Training, Qualifications, Events & Resources

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Below you can find a list of our upcoming training courses, qualifications and events. You can also view any resources (including blogs, guidance and articles). You can use the filter on the left to search for a specific type or interest for example. 

Everything fundraisers need to know about the new subscriptions law

Fully booked
An update for members on the Digital Market, Competition and Consumers Act and our draft consultation response to the Department of Business and Trade’s consultation on how to implement this new law. ...

Data Storytelling for Fundraisers (10-Feb-25)

Demonstrating impact is crucial for fundraising – and data is the evidence that you can use. Visual presentations of data are proven to be more persuasive, engaging and effective than narrative text or tables of numbers.

Events Fundraising: Strategy & Planning (Management Level) (10 & 11-Feb-25)

This engaging course is designed to help you to evaluate the performance of your current portfolio of events, drive forward your events.

Masterclass - How to Write Fundraising Copy That Really Engages and Persuades (11-Feb-25)

Fully booked - Waiting list available
Take your copywriting skills to the next level. Whether you write copy for fundraising letters, brochures, emails, web, or social, this online Copywriting for Fundraising Masterclass will boost your capability, confidence and results.

Introduction to Fundraising - London and South East (12-Feb-25)

The Introduction to Fundraising course offers a practical introduction to the profession. If you are new to the sector or want to improve and develop your knowledge of fundraising, this course could be for you.

Growing Income from Mid-Value Donors (13-Feb-25)

1 place available
Mid-value giving is a bit of a mystery to many fundraisers. In many ways this is not a surprise as mid-value giving is largely a very underdeveloped area of fundraising in the UK. And yet, it is a vital part of the fundraising mix.

Digital Fundraising - Planning and Strategy (17-Feb-25)

In this one day digital fundraising strategy course, we will explore a variety of processes and tools to help you develop a strategic plan for your digital fundraising activity.

Can emerging technologies help raise more with less resources?

As part of the Great Gift Aid Hunt, we are partnering with Swiftaid to discuss how fundraisers can harness technology to raise more money.

Corporate Fundraising (Management Level) (18 & 19-Feb-25)

Fully booked - Waiting list available
This two day course gives participants the understanding, knowledge and tools to create an effective strategy for corporate fundraising (CFR) and to develop and manage complex corporate partnerships.

Managing your Trust Fundraising Programme Strategically (18-Feb-25)

Change is happening in many organisations – revisiting how you deliver your services and understanding who your primary and secondary beneficiaries are, may in itself open up new funders to you.

Charity spotlight: the future of fundraising with Omaze

Join Omaze’s Chief International Officer James Oakes as he takes you through the inner workings of this rapidly growing organisation, and answers your questions.

The Power of Storytelling for Fundraisers (24-Feb-25)

Storytelling is a powerful way of communicating because human beings are wired to learn and remember through story. Story is also a powerful fundraising tool because a story told well connects with the listener, evokes emotion and can inspire them to take action.

AI for Fundraisers: An Introduction to AI Tools (25-Feb-25)

In this one-day course, we will guide you through some of the key considerations of utilising AI in your organisation, provide an overview of some of the popular AI tools and describe how you might use them to support your fundraising efforts.

Storytelling Masterclass for Fundraising Copywriters, Marketers and Leaders (26-Feb-25)

Storytelling has a vital role to play in almost all types of fundraising content: letters, emails, social media, case studies, newsletters and trust applications.

Introduction to Fundraising - London and South East (27-Feb-25)

The Introduction to Fundraising course offers a practical introduction to the profession. If you are new to the sector or want to improve and develop your knowledge of fundraising, this course could be for you.

The Art of Stewardship & Cultivating Loyal Donors (27-Feb-25)

This course looks at how we shape experiences for supporters from the moment they hear about us, to their first engagement and on to a lasting relationship.

Benchmarking fundraising performance: Why it matters and how to do it well

Fully booked
Benchmarking is an essential practice for any ambitious fundraising team (which is all of us, right?!). Find out what you need to know to make it worth your while.

Building sustainable foundations for customer experience strategy

Fully booked
Good Supporter Experience is a cornerstone for fostering trust, driving engagement, and creating long-lasting connections. Find out how to transform your supporter experience.

Essentials of Legacy Fundraising (Practitioner Level) (3-Mar-25)

This course is designed for fundraisers who are new or relatively new to legacy fundraising. Legacy fundraising is likely to be only one part of your responsibilities.

Managing your Community Fundraising Programme (4-Mar-25)

Managing community fundraising is a multi-faceted role requiring confident leadership and a strategic approach.