Stewardship is one of the most difficult areas of fundraising to define and complex areas to deliver effectively and consistently across in an organisation.
Change is happening in many organisations – revisiting how you deliver your services and understanding who your primary and secondary beneficiaries are, may in itself open up new funders to you.
This course looks at how we shape experiences for supporters from the moment they hear about us, to their first engagement and on to a lasting relationship.
This engaging course is designed to help you to evaluate the key component parts of the case for support and assist you to develop this into a powerful fundraising message enabling donors to feel compelled to give.
This inspiring one day course will enable you to prepare and fulfil a detailed legacy strategy, enable you to develop meaningful Key Performance Indicators (KPIs) and provide you with a cultivation and stewardship programme.
16 - 17 February 2026
Online
You will develop the relevant knowledge, skills, techniques and confidence to enable you to successfully research, negotiate and manage corporate partnerships.
In this one-day course, we will guide you through some of the key considerations of utilising AI in your organisation, provide an overview of some of the popular AI tools and describe how you might use them to support your fundraising efforts.
18 - 19 February 2026
Online
This engaging course is designed to help you to evaluate the performance of your current portfolio of events, drive forward your events.
This course will help you to develop the relevant knowledge, skills, techniques and confidence to audit, re-calibrate and design inclusive communications for your fundraising. This course will also cover best practice approaches for inclusive charity communications.
Demonstrating impact is crucial for fundraising – and data is the evidence that you can use. Visual presentations of data are proven to be more persuasive, engaging and effective than narrative text or tables of numbers.
24 February - 19 May 2026
Online
A brand-new leadership programme with instant-access content plus monthly live peer-to-peer group sessions delivered through Zoom.
25 February - 17 June 2026
Online
The Future Leaders Programme is designed to help take your career to the next level by exploring and addressing fundamental leadership questions, develop your skills to advance your career, and cultivate a supportive network of peers to support you throughout your journey.
While most large charities have a role dedicated to prospect research, most fundraisers will be expected to carry out this vital fundraising activity with no training.
How do you ask for a major gift professionally, confidently and with gravitas? As donors begin to support fewer charities, with larger donations, it is now more important than ever for charities to know when and how to make the right ask to the right donor.
Take your copywriting skills to the next level. Whether you write copy for fundraising letters, brochures, emails, web, or social, this online Copywriting for Fundraising Masterclass will boost your capability, confidence and results.
09 - 10 March 2026
Online
This two day course gives participants the understanding, knowledge and tools to create an effective strategy for corporate fundraising (CFR) and to develop and manage complex corporate partnerships.
The estimated total £6.5 billion of annual grants are made by charitable foundations, which includes the £2.9 billion grant-making by the top 300 trusts. This accounts for around 15% of voluntary income in the sector.
This indispensable one day course will provide you with the logistical know-how to ensure that your next events run as smoothly as possible, giving you a thorough understanding of what is needed to design and deliver your best fundraising event to date.
Storytelling has a vital role to play in almost all types of fundraising content: letters, emails, social media, case studies, newsletters and trust applications.
This course is designed for fundraisers who are new or relatively new to legacy fundraising. Legacy fundraising is likely to be only one part of your responsibilities.