This course will help you develop a programme that you can manage effectively with the resources you have available, and will help you achieve more sign-ups, satisfied supporters, and the maximum amount of income.
Mid-value giving is a bit of a mystery to many fundraisers. In many ways this is not a surprise as mid-value giving is largely a very underdeveloped area of fundraising in the UK. And yet, it is a vital part of the fundraising mix.
Stewardship is one of the most difficult areas of fundraising to define and complex areas to deliver effectively and consistently across in an organisation.
Change is happening in many organisations – revisiting how you deliver your services and understanding who your primary and secondary beneficiaries are, may in itself open up new funders to you.
This course looks at how we shape experiences for supporters from the moment they hear about us, to their first engagement and on to a lasting relationship.
This inspiring one day course will enable you to prepare and fulfil a detailed legacy strategy, enable you to develop meaningful Key Performance Indicators (KPIs) and provide you with a cultivation and stewardship programme.
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