The three big shifts enabling supporter experience transformation with Broadridge
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25 November 2026 11:00am - 12:00pm
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Online
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Webinars
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EVT-10218
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Confirmed
Explore how charities can turn supporter experience strategy into action. This webinar will examine practical ways to align teams, overcome silos, maximise technology investment, and build realistic roadmaps for sustainable transformation.
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Please note this event has been rescheduled from 14th October, if you have already booked a place there is no need to rebook.
Many charities have no shortage of ideas or ambition. The harder part is making change happen while managing stretched teams, competing priorities and the pressure to deliver results.
Join Emily Gore, Sally Bownes, Andrew Russel and David Amos-Reeves to explore how charities can put supporter experience at the heart of transformation, turning ambition into reality.
The discussion will focus on three practical shifts:
- Organising around audiences, not products: Bring fundraising, product and channel teams together around shared supporter outcomes, with clear roles and measures beyond individual campaigns.
- Changing how transformation is funded: Protect funding over several years for implementation, adoption and ongoing improvement, and build lasting partnerships without losing internal ownership.
- Building the capability to deliver: Give people the time, skills and authority to reshape how things work, supported by a clear roadmap, shared accountability and responsible use of data and AI.
Hear how leaders are approaching these challenges and what it takes to turn investment in technology into better supporter experiences and lasting organisational change.
Speakers
Emily Gore - VP, Broadridge
Andrew Russel - Head of Individual Giving, Diabetes UK
David Amos-Reeves - Head of Customer Engagement and Experience, Prostate Cancer UK
Sally Bownes - Head of Loyalty, Save The Children