Major Donor Fundraising (Practitioner Level)
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2 November 2026 10:00am - 4:30pm
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Online
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Training Courses
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EVT-10052
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Current
This practical course introduces the core principles of successful major donor fundraising. Combining established fundraising techniques with current sector best practice, it explores how to identify, engage and steward major donors through authentic, long-term relationships. Learners will also explore the role of supporter experience and internal collaboration to achieve sustainable fundraising success.
Course Fees
Please note, the discounted individual member rate is a benefit of individual membership not organisational membership. If the attendee does not hold an individual membership, then please select the non-individual member rate. Please click here to see more information about all the different types of membership.
Key Information
This course is ideal for fundraisers who are new to major donor fundraising, as well as fundraising professionals looking to strengthen their confidence, knowledge and practical skills in this area. It is also well suited to organisations that are beginning to develop or expand a major donor fundraising programme and want to establish strong foundations for long-term success. Charity professionals responsible for building and managing high-value supporter relationships will also benefit from attending.
After attending this course, you will leave with strategies and tools that can be applied straight away. You will strengthen your ability to build strong supporter relationships, work with colleagues to improve the donor experience, and develop a more sustainable approach to major donor fundraising.
- Identifying and defining major donors within your organisation
- How to build meaningful donor relationships through effective internal collaboration
- Effective supporter journeys and stewardship approaches
- Preparing for and managing effective donor meetings
By the end of this course, learners will be able to:
- Define major donors and major gifts within your organisation
- Apply donor cultivation and internal collaboration techniques to support effective major donor engagement.
- Analyse supporter needs to improve donor experiences
- Prepare effectively for major donor meetings
About your trainer
The live virtual training experience
The Chartered Institute of Fundraising's live virtual training is delivered by trainers who are leading experts in their chosen discipline. Each virtual course has been especially designed to deliver a rich virtual learning experience. Your course will feature:
- Zoom platform learning environment
- Interactive engagement with the trainer and peers
- Group discussions and exercises
- Real-life case studies and examples
- Ample Q&A opportunities throughout the sessions
Technology requirements
The course is being delivered via the online platform zoom. To enable you to interact with your tutor and your class you will need to have access to a microphone (or access to a landline phone) and ideally have a working video link via a camera. To test compatibility with your system, you can join a test meeting via this link.