Does AI and Trust Fundraising Mix?

28 June 2024
4 minutes
Digital MediaDigital Integration
Standard Content

Years of relationship building has got trust fundraising to a good place - how can we make sure AI doesn't ruin it for everyone?

Bruce Tait
Bruce Tait

At the last Scottish Fundraising Conference, I greatly enjoyed hosting a discussion with some of Scotland’s biggest Grantmakers. It struck me at the time that things had changed substantially over the course of my career.

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