Corporate Fundraising (Management Level) (18 & 19-Feb-25)

Corporate Partnerships
18 - 19 February 2025
10:00AM to 04:30PM

This two day course gives participants the understanding, knowledge and tools to create an effective strategy for corporate fundraising (CFR) and to develop and manage complex corporate partnerships.

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Who should attend?

This course is designed for participants with a minimum of 2 years fundraising experience. To gain maximum benefit from this course you should have a minimum of one year of practical corporate fundraising experience.

Benefits for you and your organisation

Attending this course will help ensure your corporate fundraising operation is well planned, managed and operated effectively and most importantly of all, is maximising corporate income for your charity.

By the end of the course you will be able to
  • Recognise the latest trends in corporate fundraising and how these impact charity partnerships.
  • Identify different ways companies can support charities and how to make the most of these opportunities.
  • Explain how to create partnerships that benefit both your charity and the company.
  • Plan a corporate fundraising strategy tailored to your organisation.
  • Recognise how corporate fundraising contributes to your charity’s wider plans.
  • Prepare strong proposals and pitches to win corporate support.
  • Manage corporate partnerships to build lasting relationships and secure future support.
  • Identify the legal, financial, and ethical issues around corporate fundraising and how to address them.
What's covered in the course

Day 1

  • Charities and the corporate sector – data and latest trends
  • Managing corporate fundraising mechanisms
  • Product promotions
  • Creating innovative partnerships
  • Corporate fundraising strategy

Day 2

  • Corporate fundraising department structures, CFR skills and the role of CFR in a charity
  • The application and pitching processes
  • Account management strategy
  • Legal and tax issues
  • Ethical issues

We have another Corporate Fundraising course on offer, depending on your role and level of experience.

 

Your trainer

Ugo Ikokwu

The live virtual training experience

The Chartered Institute of Fundraising's live virtual training is delivered by trainers who are leading experts in their chosen discipline. Each virtual course has been especially designed to deliver a rich virtual learning experience. Your course will feature:

Technology requirements

The course is being delivered via the online platform zoom. To enable you to interact with your tutor and your class you will need to have access to a microphone (or access to a landline phone) and ideally have a working video link via a camera. To test compatibility with your system, you can join a test meeting via this link https://zoom.us/test

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