Demonstrating inclusion in your National Fundraising Awards entry
Guidance on how to showcase inclusion and diversity in your National Fundraising Awards entry.
Accuracy and Clarity in Fundraising
Clear and accurate fundraising communications are essential for building trust, engaging supporters and ensuring ethical, compliant practice across every fundraising channel. As fundraisers increasingly communicate complex information to diverse audiences, it becomes even more important to present messages that are transparent, inclusive and easy to understand.
This resource offers practical guidance on common challenges, from explaining how donations are used, to ensuring accuracy in cases for support, inclusive storytelling and sharing financial information responsibly, helping you create fundraising materials that are legal, honest, open and respectful.
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