Diploma in Fundraising

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Five fundraisers seated in a semi circle and listening to their tutor speak.  The tutor is perched on the edge of a desk.

The Diploma in Fundraising builds on your existing experience and skills to consolidate and expand your knowledge in all key aspects of fundraising.

This includes strategic planning and innovative techniques involved in fundraising. Graduates will become more effective and confident fundraising leaders and be equipped to manage the sustainable development and growth of fundraising income streams.

This qualification focuses on developing in-depth knowledge of fundraising practice and contains some elements of leadership and strategy. It is designed for those whose roles are concerned with developing practice, leadership, and strategic approaches in fundraising. As a guide you have a minimum of three years fundraising experience with a minimum of eighteen months in a paid position. You will also be actively engaged in a managerial or leadership role that includes fundraising. You will be employed in an organisation at present who will support you to complete the assessments for the course.  

The Diploma course is equivalent to a Level 5 programme and is similar in level and assessment to the second year of a traditional full-time degree.  

Please be aware that we will ask for your supporting organisations details and we may contact them. 

SYLLABUS

Direct response fundraising

This unit examines the definition, evolution and role of direct response, individual giving behaviour, direct response planning, testing, fundraising media, online fundraising, the online communications mix, best practice and cost structures, and the characteristics of effective fundraising websites.

Major gift fundraising and legacy fundraising

This unit looks at forms of major gifts, the principles of prospect research, the institutional readiness, systems and processes to support major gift fundraising. In addition to this, the categories and characteristics of capital campaigns will also be studied. This will include use and content of feasibility studies and monitoring and evaluation as well as the current trends of legacy giving, legacy solicitation methods, joint promotions and the role of third party partners.

Corporate and grant fundraising

This unit explores the forms and motives of support, CSR, organisational giving behaviour and relationship development. It will look at the management of payroll giving in the overall fundraising mix, identification of needs appropriate for grant support and the difference between restricted and unrestricted funds. It will also examine reporting requirements and organisational behaviour.

Fundraising management

This unit analyses motivation at work, leadership and performance appraisal. It will look at reasons, methods and characteristics of a legally defensible appraisal system and volunteer recruitment and retention. It will also examine volunteer induction and training, key volunteer legislation, reasons for volunteer attrition and strategies to prevent this.

Assessment

Further details

Assessment

You need to complete a series of three work-based and case-study assignments and take a three hour exam. See the assignment deadlines and exam date for each course on the booking page via the training, events and resouces listings .

Course format

The course is taught either via: 

Commitment

On average, about nine months is needed. You should to commit six to eight hours per week which amounts to about 400 hours of individual study. You are expected to attend every session, actively engage with your class and tutor, and study in your own time.

Requirements

3+ years paid or voluntary, with management experience (guide only) 

To ensure you are not placed at a disadvantage when studying for an IoF qualification you should have a strong command of written and spoken English to complete assignments to the required standard. 

You will need Internet access to use essential online course materials.

You will need to purchase the course textbook Sargeant, A. and Jay, E. (2014) Fundraising Management: Analysis Planning and Practice (third edition), Routledge, London - it is not included within the course fee.

You will need to have read the course handbook before booking onto this qualification. This will help you decide if this is the right qualification for you. Please contact academy@institute-of-fundraising.org.uk for a copy of this document.

Fees and membership

  Individual Membership Non-member
Live virtual delivery £2557 £2714
Online £2285 £2442

Booking terms and conditions apply for all Chartered Institute qualification courses. Fees do not include the course textbook.

If you are not yet an Individual Member your first year's membership is included with the non-member rate to enable you to access the full range of member benefits during your course. You must hold a valid Individual Membership while studying for a qualification. Visit our membership pages for more information.

Progression

After completing the Diploma in Fundraising you might wish to progress to the International Advanced Diploma in Fundraising.

Get in touch

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