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How to link strategic planning with your organisation's goals

How to link strategic planning with your organisation's goals

13 January 2025

6 minutes

LeadershipStrategySupporter StewardshipMonitoring and Evaluation

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Making sure your fundraising aligns to your organisation's goals is incredibly important.

This article from the experts at AAW will guide you on how to ensure your fundraising strategy aligns with your organisation's goals, and ensures that all the work your fundraisers are doing is supporting the ambitions of your charity. Plus, there is a downloadable strategic planning template for you to use.

Want more expert insights for fundraising leaders? Check out our collection of resources for people leading fundraising teams.

Alison Clarke

Strategy Director, AAW

Poppy Naylor

Managing Consultant, AAW

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How to link strategic planning with your organisation's goals

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