Improving supporter experience
Relationship BuildingSupporter Stewardship
Following the publication of the projects from the Commission on the Donor Experience in July 2017, we wanted to find out what charities were doing to improve the experience of their supporters.
Based on a survey of over 300 fundraisers, this resource looks at who is responsible within charities for improving the supporter experience, the specific actions that organisations had adopted, as well as snapshot case studies from three organisations about what they had done to improve the experience of their supporters.