The Art of Legacies
Explore ‘The Art of Legacies’ report on legacy giving impact across UK arts, culture & heritage fundraisers.
Tips for Successful Corporate Partnerships in the Arts Sector
This blog shares practical, actionable tips to help arts, heritage and cultural charities build successful corporate partnerships that drive impact and long-term growth. Based on a series of corporate fundraising sessions delivered by Rosendale Partnerships for the RAISE: Arts, Culture & Heritage programme, it explores how organisations can develop compelling sponsorship propositions, engage the right partners, and leverage both financial and non-financial collaborations. Whether you're seeking new funding, strengthening relationships with brands, or expanding your organisation’s reach, these expert insights are designed to support fundraisers across the arts sector.
What are partnerships?
Successful partnerships, in our view, are not just transactions but true collaborations. They should be developed creatively, strategically, and always with art at the core of the partnership. Moreover, they should be bespoke, generous, and ethical, seamlessly integrated across your organisation with clear brand alignment. This holistic approach instills confidence and pride in the relationship.
Here are some key takeaways from our series of presentations on corporate partnerships with the arts.
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