How to highlight innovation in your National Fundraising Awards entry
Practical advice for fundraisers on presenting innovation effectively in Award entries.
Growing New Fundraising Income Streams
This guide presents strategies for growing new income streams, including digital giving, partnerships, earned income and recurring models—helping fundraisers expand their income mix for sustainability.
From testing to a core part of your fundraising: how to take your new income stream to a wider audience.
Launching a new fundraising product can unlock opportunities for your charity. From engaging new supporters to reactivating lapsed donors, and deepening relationships with your current base, the right product can drive income, improve retention, and boost lifetime supporter value.
To take a new idea from initial testing to becoming a core component of your fundraising strategy, it’s essential to start with thoughtful planning and clear objectives.
Here’s how to navigate the process and maximise the potential of your new fundraising product, in seven easy steps.
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