Charity-Business Relationship of the Year

 For the best relationship between a charity and a business that provides mutual benefit to both parties.   

This may be a local or national relationship or partnership and may cover a specific project or be a ‘charity of the year’ campaign which took place in whole or part during 1 January 2023 and 31 July 2024.

Shortlisted entries will be able to demonstrate how the charity’s values have been integrated into the business throughout the duration of the relationship.  

Judging will focus on the following areas:  

• Campaign objectives  
• Mutual benefit - Why was this relationship particularly suitable for both parties? What were the mutual benefits?  
• Innovation – How was this relationship innovative or ground-breaking 
•  Forecasting - How was success intended to be measured? What was the projected income and impact?  
• Results – What were the actual results? If they were different from projections, please elaborate.  
• Impact – What was the overall impact of the relationship?  

Please note: each question box has a maximum count of 3000 characters, which is approximately 300 words.