Celebration and In-Memory Giving (including Tribute Funds) (9-Feb-22)
More and more people asking for donations to charities at key life events such as weddings, anniversaries and birthdays as well as on the death of a loved one.
In Memory giving remains one of the most under-developed and reactive methods of raising funds within the whole voluntary sector. Yet the opportunities it presents for both securing significant levels of income and building powerful, long-term relationships with supporters is almost unique. Whilst In-memory giving has grown rapidly in recent years, charities still struggle with this sensitive subject. This course will help you understand some of the sensitivities and hep you deal with them both internally with colleagues, volunteers and senior managers and trustees as well as externally with existing and potentially new supporters.
Good donor care is always important but with this area of fundraising it is even more vital and, when handled well, this can be the continuation of an existing relationship or the basis for forming ones.
The course is being delivered via the online platform zoom. To enable you to interact with your tutor and your class you will need to have access to a microphone (or access to a landline phone) and ideally have a working video link via a camera. To test compatibility with your system, you can join a test meeting via this link https://zoom.us/test